First Georgia Pinkberry Location Opens this Summer

Pinkberry, the number one tart frozen yogurt brand, will open its doors in Atlanta on Friday, June 25, 2010.  The newest Pinkberry location at 2937 Cobb Parkway in the Akers Mill Shopping Center marks the arrival of the first Pinkberry in Georgia.

Pinkberry is a one-of-a-kind frozen yogurt experience.  The addition of Pinkberry will introduce Atlanta to the fresh flavors and sophisticated style for which the brand is known.  Matching the culture of the company to the culture of Atlanta is local business owner, David Beall.  Beall is an Atlanta resident who has an extensive background in the restaurant and hospitality industry.

Ron Graves, Pinkberry CEO, says, “We think Pinkberry will do very well in Atlanta, and we couldn’t have picked a better partner than David to help us launch there.  His enthusiasm for Pinkberry and commitment to outstanding service makes David the ideal candidate to bring our unique frozen yogurt experience to this region.”

Pinkberry is premium frozen yogurt made with real non-fat yogurt and nonfat milk that is rBST hormone free.  Pinkberry is made with only the highest quality ingredients and is the perfect balance of tangy and sweet, resulting in a refreshing, clean and craveable taste.

Customers can personalize every yogurt experience with any combination of delicious toppings.  At Pinkberry, uncompromising quality is paramount and the toppings bar is no exception.  Each topping is selected with the highest quality standards, whether it’s Grade-A fresh fruit that is hand-cut daily in-store, organic gummy bears with no high fructose corn-syrup, all natural honey almond granola, 100% pure Pomegranate juice, or rich, premium Belgian chocolate shavings.  Toppings are thoughtfully selected as a unique and delicious complement to the various Pinkberry frozen yogurt flavors

Pinkberry yogurt, Pinkberry parfaits and Pinkberry smoothies are delicious and refreshing for any meal occasion – from breakfast to snacking or lunch to dessert; Pinkberry is a satisfying and satiating treat.  Fruit Parfait is layered goodness, custom-built with Pinkberry Original frozen yogurt plus choice of five layers of daily fresh cut fruit & granola.  Customers can also create their own Pinkberry Smoothie by combining any choice of Pinkberry frozen yogurt with a choice of add-ins from our fresh fruit and dry toppings bar.

Atlanta locations will be serving Pinkberry’s six distinctive flavors.  From its signature Original flavor, a sweet and tangy yogurt with a refreshing finish to Pomegranate, a bold and tangy flavor made with 100% California-grown pure pomegranate juice, Atlantans are in for a surprising and refreshing treat unlike anything they’ve ever tasted.  In addition, Pinkberry serves an exceptional Coconut flavor, smooth and subtle, made with real coconut puree for a fresh and cool finish, a rich, indulgent Chocolate; and Mango, a fruity and light flavor made with authentic Alphonso mango puree for a soothing finish.

David Beall expressed his enthusiasm about the Pinkberry endeavor by saying “I am thrilled for Pinkberry’s arrival in Atlanta,” says Beall.  “This company offers an incredible product and is founded on strong ethics and values.  I am truly honored to be a part of this team and can’t wait introduce the Pinkberry experience to Atlanta,” he adds.

Local fans who want up-to-the minute news and discount offers should sign up to be a Pinkberry Groupie at www.pinkberry.com/groupie.  The brand can also be found on Facebook and at Twitter @pinkberryswirl.

About Pinkberry

Pinkberry reinvented the frozen yogurt category when it launched in West Hollywood, CA, in January 2005. Today it is the most talked about, best tasting, premium frozen yogurt, made with high-quality fresh ingredients. From store design to exceptional customer service to irresistible flavors and toppings, Pinkberry provides a social experience that indulges the senses. Pinkberry’s distinctive flavors are expertly crafted to complement its daily fresh-cut fruit and premium toppings that offer an irresistibly tangy, incomparably clean and refreshing taste.  Pinkberry is certified by the National Yogurt Association and carries the Live & Active Cultures Seal. Get a taste of Swirly Goodness by visiting www.pinkberry.com.

About David Beall

David Beall is no stranger to the foodservice and hospitality industry.  His family owns and operates Blackberry Farm, one of America’s most celebrated small luxury resorts located in the foothills of Tennessee and also founded the popular Ruby Tuesday restaurant chain.  David has managed several locations of Ruby Tuesday, as well as worked in the franchise, company finance and accounting departments.  He plans to implement the same quality and service skills he has acquired to launch Pinkberry in the Southeast.